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2022 Northeast Florida Image Awards

The Imageville Awards are the 2022 North Florida Image Awards brought to you by the Jacksonville and Gainesville Chapters. Conducted annually at the chapter level, the local Image Awards competition provides PR practitioners an excellent platform to be recognized in their home markets for their outstanding public relations tools and programs. The 2022 Call for Entries is now available.

About the Image Awards

The Image Awards also works to give entrants insights for entering their work, if they choose, into FPRA’s statewide competition: the Golden Image Awards. The Golden Image Awards have become a standard of public relations excellence in Florida.

The Image Awards competition mirrors the Golden Image Awards, but is held on a local level as opposed to statewide. Both these award competitions include four divisions, and within these divisions are multiple categories.

  • Public Relations Programs

  • Collateral of Public Relations (formerly Printed Tools of Public Relations)

  • Audio/Visual Tools of Public Relations

  • Student Projects in Public Relations


To qualify for judging, an entry must incorporate sound public relations research and planning. Entries also must meet the highest standard of production, execution and evaluation of results and budget. 

Generally, entries come from within the host chapter or its local community, but the competitions are not restricted to those entries; you do not have to be an FPRA member to enter. An entry consists of a two-page summary of the program, tool or project and a summary of the entry, a brief summary of the entry, an organizational overview, an image representative of the entry, and supporting materials. Judges for the local competition are qualified, experienced, and accomplished PR professionals from a neighboring FPRA Chapter. Judges must hold APR or CPRC accreditation or be a previous Image Award recipient.

Three types of awards can be presented in each division/category:

  • Award of Distinction: Presented to all entries that meet the five criteria of excellence set by the panel of judges.

  • Image Award: May be presented to the top-scoring entry in each category, provided it meets the predetermined criteria of excellence.

  • Judges’ Award: Given to an outstanding entry that achieves maximum results while using a minimum amount of money.


The top-scoring entry in each division receives a Grand Image Award, with the top public relations program receiving the Grand All Image Award.

Image Award Celebration

2022 Imageville Tailgate Reception & Championship Gala

Take out your gear, slip on your best foam finger, dust off your pompoms, and join the FPRA Gainesville and Jacksonville Chapters for the North Florida Image Awards Celebration on Thursday, April 21, 5:30-8 p.m., at Blue Gill Quality Foods. Don’t miss out on this event to cheer on your team as we celebrate the great public relations work in the North Florida area.

Reception (Tailgate): 5:30-6:30 p.m.

Awards (Game time): 6:30-8 p.m.


  • Early bird member rate through Friday, April 1: $40

  • FPRA member rate starting Saturday, April 2: $45

  • Nonmember rate: $50

Registration Form:

RSVP deadline: Friday, April 15

Golden Image Awards

Winners of local Image Awards are encouraged to apply for the statewide Golden Image Awards given at FPRA’s Annual Conference each August. The Golden Image Awards competition is conducted annually by the Florida Public Relations Association to recognize outstanding public relations programs in Florida and to encourage and promote the development of public relations professionals in our state. Winning entries must incorporate the very best examples of innovation, planning and design; demonstrate sound public relations research and planning; and, must meet the highest standard of production, execution and evaluation of results and budget. Entries are accepted from FPRA members and non-members throughout the state and beyond, including current Local Image entries.Members can view past winning entries on the FPRA Website (log-in required).

About Image
Golden Image
Image Award Gala
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